L’Oreal & Carita
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Vladislav Solovjov
At the beginning of 2022, L'Oreal reached out and commissioned Vladislav to help their prestigious brand Carita to create stunning and memorable artworks for their brand new product. In addition, one of Vlad’s personal digital arts he made a few years ago became a part of the Carita marketing campaign. It was an honour for Vlad to be on board and lead the visual execution of the whole project. Throughout a couple of months of work, he developed a range of concepts to express the beauty of the chemical elements of the brand's product.
After a long wait, his artworks are now displayed in the redesigned Carita boutique in the heart of Paris. Next year, the company expects to launch the full campaign on social media platforms.
CGI: Vladislav Solovjov
Producer: Daria Pyatiletova
Year: 2022


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